Even if part of hubby’s family business involves in food industry, but I don’t think they have set up a website about their products. When it comes to online marketing, they are clueless about it. Previously, they have some oversea contracts because another BIL was helping them to get the deals. But now he has his own biz and stopped working for the factory. Without a website, I don’t think it’s easy to get the products exported. How can they find the products if they can’t be found online?

So, maybe BIL should consider getting up a website for his company and get the website optimization firm in designing, optimizing and marketing the site for him. It’s not a personal site like my blogs which I can struggle for page rank and traffic on my own because mine is not business related. But for a business site, getting the help from a website optimization firm is crucial in ensuring that the site shows great ranking in search results.

Thus, in order to be competitive, they should have a website to promote their products. The local market is really limited and oversea market or OEM is the way to grow big in manufacturing.